Winning With Data

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Bol Partner The use of Customer Relationship Management and Business Intelligence have become integral to the way of doing business in the professional sports industry. This book sets out to share the processes and principles the sports industry uses to capitalise on the natural loyalty sports teams and stars create.

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Beschrijving (1)

The use of Customer Relationship Management and Business Intelligence have become integral to the way of doing business in the professional sports industry. This book sets out to share the processes and principles the sports industry uses to capitalise on the natural loyalty sports teams and stars create.


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  • 9781138090637
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