Why You?

Bol Partner

The good news: the business world has changed forever and there are huge opportunities for everyone. The bad news: the business world has changed forever and there is now more competition than ever before. Why You? is 140 pages of fast, no-nonsense thoughts and suggestions to help create a stand out brand and build a profitable company in what is the most competitive business landscape the world has ever seen. Written for business owners and decision makers who wish to transform their company and haven’t time to wade through 300 pages of self-indulgent text to find out how. Why You? has taken a combination of 20 years in the advertising and marketing game (as creative, creative director and MD) to write and over a year to condense down to the right questions most businesses should ask of themselves but simply never get around to. The concepts in this book have been qualified over the last 15 years and have helped (when implemented) businesses double turnover year on year, business owners build brand new shiny companies and break down their business into a tight brand and message so it makes more sense and more money. This book helps business owners stop looking for lame excuses for poor business performance and start focusing on how they can impact and change the market perception of their brand. If you like soft, fluffy and non-descript this book isn’t for you. However if you want impact, change, growth and money, it could be.

Amazon

Pages: 135, Paperback, Latitude Press