The Panic Profiteers

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Bol Fear sells. And business is booming. Ever clicked a headline you knew was clickbait? Bought something "just in case" you might need it? >Congratulations. You've been panic-profiteered. The Panic Profiteers is a funny, short, and eye-opening look at how fear became America's favorite business model. From "LIMIT 2 PER CUSTOMER" signs on fully-stocked shelves to breaking-news banners that never stop breaking, former businessman Bob Jones shows how marketers, media, and wellness gurus turn your anxiety into their profit. Inside you'll learn: - Why fake urgency works - even when you KNOW it's fake - The 5 tricks every commercial uses to make you feel unsafe - How "breaking news" keeps you watching and buying - Why we hoard, panic-buy, and subscribe to things we'll never use >At 135 pages, it's a quick, funny read you can finish in an afternoon - and you'll never watch an ad or a news crawl the same way again. Perfect for fans of Freakonomics, Dilbert, and anyone who is tired of being manipulated. If you've ever thought "they're trying to scare me into buying this" - you were right. This book proves it. Scroll up and click Buy Now. Or wait until they tell you it's almost sold out. Your choice.

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Beschrijving (1)

Fear sells. And business is booming. Ever clicked a headline you knew was clickbait? Bought something "just in case" you might need it? >Congratulations. You've been panic-profiteered. The Panic Profiteers is a funny, short, and eye-opening look at how fear became America's favorite business model. From "LIMIT 2 PER CUSTOMER" signs on fully-stocked shelves to breaking-news banners that never stop breaking, former businessman Bob Jones shows how marketers, media, and wellness gurus turn your anxiety into their profit. Inside you'll learn: - Why fake urgency works - even when you KNOW it's fake - The 5 tricks every commercial uses to make you feel unsafe - How "breaking news" keeps you watching and buying - Why we hoard, panic-buy, and subscribe to things we'll never use >At 135 pages, it's a quick, funny read you can finish in an afternoon - and you'll never watch an ad or a news crawl the same way again. Perfect for fans of Freakonomics, Dilbert, and anyone who is tired of being manipulated. If you've ever thought "they're trying to scare me into buying this" - you were right. This book proves it. Scroll up and click Buy Now. Or wait until they tell you it's almost sold out. Your choice.


Productspecificaties

Merk Independently Published
EAN
  • 9798289944405
Maat


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