The 6 Engines of Innovation

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Bol In a competitive environment, firms have no choice but to strengthen their existing competitive advantages and create new ones.The 6 Engines of Innovation provides managers and business leaders with actionable tools and methods. The ambition is both theoretical and practical. Theoretical, because effective managerial action must first be thought through. Practical, because every member of the firm is called upon to contribute to value creation.The book integrates and combines the contributions of technology with the necessity of mobilizing knowledge. It takes up the challenge of opening up practices to complexity and systems thinking, and proposes placing innovation at the heart of firm management to sustain performance.

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In a competitive environment, firms have no choice but to strengthen their existing competitive advantages and create new ones.The 6 Engines of Innovation provides managers and business leaders with actionable tools and methods. The ambition is both theoretical and practical. Theoretical, because effective managerial action must first be thought through. Practical, because every member of the firm is called upon to contribute to value creation.The book integrates and combines the contributions of technology with the necessity of mobilizing knowledge. It takes up the challenge of opening up practices to complexity and systems thinking, and proposes placing innovation at the heart of firm management to sustain performance.


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Merk 2C Publishing
EAN
  • 9791098713293
Maat


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