Strategic Social Marketing

Name: Strategic Social Marketing
SKU: 25be4acc3d5b01a99132aa90037086c6

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Afbeelding van Strategic Social Marketing

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Bol Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve social problems.

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Beschrijving (1)

Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve social problems.

Lees meer