Portable Mba

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Bol The PORTABLE MBA, FIFTH EDITIONThe most comprehensive and authoritative book of its kind, The Portable MBA, Fifth Edition gives you a complete business school curriculum in one convenient volume. Covering everything from the basics to the latest cutting edge topics, this fully updated edition features leading content from faculty of the prestigious Darden School at the University of Virginia.Continuing in the well established tradition of the bestselling Portable MBA series, The Portable MBA, Fifth Edition offers the core essentials of any business education, including accounting, finance, marketing, economics, leadership, ethics, strategy, and more. With 50 percent new material added, this Fifth Edition also examines key new topics like emerging economies, enterprise risk management, consumer behavior, managing teams, and up to date career advice. Numerous case studies, real world examples, and Web based exercises make this the most interactive Portable MBA ever.Whether you re a small business owner or you work for a multinational corporation, The Portable MBA, Fifth Edition delivers as a one stop reference on the knowledge, insights, and practices you need to succeed in today s business world.

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The PORTABLE MBA, FIFTH EDITIONThe most comprehensive and authoritative book of its kind, The Portable MBA, Fifth Edition gives you a complete business school curriculum in one convenient volume. Covering everything from the basics to the latest cutting edge topics, this fully updated edition features leading content from faculty of the prestigious Darden School at the University of Virginia.Continuing in the well established tradition of the bestselling Portable MBA series, The Portable MBA, Fifth Edition offers the core essentials of any business education, including accounting, finance, marketing, economics, leadership, ethics, strategy, and more. With 50 percent new material added, this Fifth Edition also examines key new topics like emerging economies, enterprise risk management, consumer behavior, managing teams, and up to date career advice. Numerous case studies, real world examples, and Web based exercises make this the most interactive Portable MBA ever.Whether you re a small business owner or you work for a multinational corporation, The Portable MBA, Fifth Edition delivers as a one stop reference on the knowledge, insights, and practices you need to succeed in today s business world.

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Pages: 384, Edition: 5 stuks, Hardcover, Wiley


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Merk Wiley
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  • 9780470481295
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