Media in Europe Today

Name: Media in Europe Today
SKU: b80bcee19cd7c19d19b2962a7460313d
Price: 37.99 EUR
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Bol Provides a theoretical and contextual analysis which highlights the major themes and issues affecting European media. This book maps the scope of contemporary media policy and industry activities, assessing the impact of various technologies and radical changes in distribution and consumption on media practices, organisations and strategies. Media in Europe Today provides a comprehensive overview of European media in its current state of transformation. Through a focus on specific European media sectors, it assesses the impact of new technologies across industries and addresses a wide range of practices, strategies, and challenges facing European media today. The Euromedia Research Group has more than twenty years of experience in the observation of trends affecting media today, and this book marks the strong continuation of that long tradition.

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Provides a theoretical and contextual analysis which highlights the major themes and issues affecting European media. This book maps the scope of contemporary media policy and industry activities, assessing the impact of various technologies and radical changes in distribution and consumption on media practices, organisations and strategies. Media in Europe Today provides a comprehensive overview of European media in its current state of transformation. Through a focus on specific European media sectors, it assesses the impact of new technologies across industries and addresses a wide range of practices, strategies, and challenges facing European media today. The Euromedia Research Group has more than twenty years of experience in the observation of trends affecting media today, and this book marks the strong continuation of that long tradition.

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