InnovateSmart/PARTNERSHIPS

InnovateSmart/Partnerships: The Essentials of Innovation Partnerships, how to create success and manage risks is a timely and essential resource for leaders, managers, and practitioners who recognize the transformative power of collaboration in fostering innovation. It provides a comprehensive framework for understanding and navigating the multifaceted landscape of innovation partnerships, drawing on rich experiences and insights from various sectors, with a strong emphasis on the European context. "The book shows that successful innovation rarely happens in isolation, but rather arises from strong, strategic partnerships. The theory is combined with concrete examples, making the content accessible and applicable.” A.M. Prinssen, Chief Sales Officer (CSO) Automotive at Adevinta "What I found strong about Mike Vermeer's book is that it brings innovation back to reality. No “we have to work together” talk, but an honest story about why partnerships are difficult — and how to handle them smartly. V. Smit, Amphia Hospital