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Hug Your Customers
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The CEO of two successful independent clothing stores shares the secrets of his family's successful merchandising and management approach, which calls for a personal relationship with customers and an emphasis on customer service, and explains how this approach attracts great employees, lowers marketing costs, and maintains revenues. 50,000 first printing.
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The CEO of two successful independent clothing stores shares the secrets of his family's successful merchandising and management approach, which calls for a personal relationship with customers and an emphasis on customer service, and explains how this approach attracts great employees, lowers marketing costs, and maintains revenues. 50,000 first printing.
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