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Tom Howard's book is a step-by-step explanation of how you close the deal. He explains his mistakes as well as his successes, the critical importance of sales plans, empowering your employees, branding (Tell people how great your company is, not how big your ego is) and making the tough decisions. He chose going into the "blue collar" trades as a way to make his millions. You have everything to gain by learning from a master.
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