e Commerce for Organizations

Now you can get the knowledge, tools, and strategies you need to do business in the networked economy. Foundation Of Net Enhanced Organisations , explores the ways in which organizations, particularly profit making organizations, can become technically and operationally proficient in an increasingly networked world. Covering a broad range of topics, this latest addition to Wiley's new series on Net Enhanced Organization (NEO) provides you with valuable insights into why the revolution in networked enterprises makes sense from an economic standpoint, presents a layman's view of how the underlying information technologies actually work, and equips you with corporate strategies, business models, and marketing tactics for introducing successful net enhanced systems.