LAP LAMBERT Academic Publishing

Consumer Behaviour in Department Stores: A Study of Buying Stores Coimbatore District

Name: Consumer Behaviour in Department Stores: A Study of Buying Stores Coimbatore District
Brand: LAP LAMBERT Academic Publishing
SKU: cc1e4387d7fac1f4e66a44bd75ef0e85

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Bol A study on consumer buying behavior in Coimbatore's departmental stores reveals that visual merchandising, product variety, and quality significantly impact buying behavior. Factors like price, brand reputation, and sales promotions also play a crucial role. Consumers prioritize convenience, ambience, and customer service, while demographics like age, income, and occupation influence shopping patterns

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Beschrijving (1)

A study on consumer buying behavior in Coimbatore's departmental stores reveals that visual merchandising, product variety, and quality significantly impact buying behavior. Factors like price, brand reputation, and sales promotions also play a crucial role. Consumers prioritize convenience, ambience, and customer service, while demographics like age, income, and occupation influence shopping patterns

Lees meer