Competitive Analysis of Instrument Panels and Center Consoles
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Beschrijving
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This publication describes the competitive analysis process developed by an automotive supplier. Conducted with the aim of understanding competitors from a technical (mechanical, optical, and electronic), process, and cost perspective; to identify major differences and innovation points, in order to derive improvement opportunities and serve as a reference for the development of new concepts, or as aspects to capitalize on for projects.
Beschrijving
(1)
This publication describes the competitive analysis process developed by an automotive supplier. Conducted with the aim of understanding competitors from a technical (mechanical, optical, and electronic), process, and cost perspective; to identify major differences and innovation points, in order to derive improvement opportunities and serve as a reference for the development of new concepts, or as aspects to capitalize on for projects.
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