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Childhood dream: entrepreneur

Name: Childhood dream: entrepreneur
Brand: Our Knowledge Publishing
SKU: c1b1b91fa266940869c435106b49cda6

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Bol Self-employment is essential in Germany for maintaining a healthy, functioning market economy. However, demographic change threatens to further reduce the proportion of self-employed people in the workforce. To prevent this, this form of employment must be made accessible to other groups than before. Therefore, based on behavioural and media impact research, a study was conducted to investigate the possible influence of consuming media that offer contact with professional self-employment on the intention to become self-employed.

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€ 28,99 Gratis verzending

Beschrijving (1)

Self-employment is essential in Germany for maintaining a healthy, functioning market economy. However, demographic change threatens to further reduce the proportion of self-employed people in the workforce. To prevent this, this form of employment must be made accessible to other groups than before. Therefore, based on behavioural and media impact research, a study was conducted to investigate the possible influence of consuming media that offer contact with professional self-employment on the intention to become self-employed.

Lees meer