Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

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Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

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Marque Kogan Page
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  • 9781398606487

Igi Global Scientific Publishing

Driving Engagement and Loyalty Through Customer Centric Digital Marketing

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Igi Global Scientific Publishing

Driving Engagement and Loyalty Through Customer Centric Digital Marketing

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OmniScriptum

E mail Marketing: Direct marketing, electronic mail, Customer loyalty, Advertisements, CAUCE, engagement, drip marketing

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Building and Maintaining Customer Loyalty

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